Digital Marketing for Spaza Shops
Free
Free access this course

About Course

This free course helps spaza shop owners and small sellers find more customers online. You will learn to set up a WhatsApp Business profile, post on Facebook and take clear photos of your stock with a phone. Fatima Adams explains each step in plain language and shows ways to promote your shop without spending much on mobile data.

What Will You Learn?

  • Practise your new skills with simple projects (examples included)
  • Learn at your own pace, even on a phone with little data
  • Get friendly and fast support from our learner support team
  • Downloadable notes, worksheets and templates for all projects

Course Content

Introduction
This short summary prepares you for the lessons in this topic. Read it first so you know what to expect, then work through each lesson at your own pace on your phone or laptop.

  • Introduction to Digital Marketing
    02:53
  • Digital Marketing Modules
    02:53
  • How to start a Facebook page
    02:53
  • Set up WhatsApp Business
    02:53
  • How to write a post
    02:53
  • Quiz – Digital Marketing
  • Clear and Simple Posts
    02:53

Local Marketing Tips

Know Your Customers

Marketing content basics

Sharing Your Posts Widely