About Course

This starter course is for sales staff who look after a handful of important clients. You will learn how to plan an account, map the people who decide, and hold regular review meetings. Pieter van der Merwe shares simple tools you can use the same week. By the end you will have a one page plan for your own biggest account.

What Will You Learn?

  • Practise your new skills with real workplace scenarios and worked answers
  • Use simple templates and checklists in your own team
  • Get friendly and fast support from your trainer
  • Downloadable notes, forms and guides for every module

Course Content

Introduction To Key Accounts
A short summary to prepare learners for the lessons in this topic. It appears on the course page under the topic name, so everyone knows what is coming.

  • What Does the Course Cover
    02:53
  • Download All Resources
    02:53
  • Accounts vs Customers
    02:53
  • Intro to Account Planning
    02:53
  • Quiz -Key Account Management

The Different Key Account Types

Common Account Management Techniques

Account Health – Key Measures

Common Account Management Tools

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